Data Mining for the Masses Matthew A. North

ISBN: 9780615684376

Published: August 18th 2012

Paperback

264 pages


Description

Data Mining for the Masses  by  Matthew A. North

Data Mining for the Masses by Matthew A. North
August 18th 2012 | Paperback | PDF, EPUB, FB2, DjVu, talking book, mp3, RTF | 264 pages | ISBN: 9780615684376 | 9.56 Mb

Have you ever found yourself working with a spreadsheet full of data and wishing you could make more sense of the numbers? Have you reviewed sales or operations reports, wondering if there’s a better way to anticipate your customers’ needs?

PerhapsMoreHave you ever found yourself working with a spreadsheet full of data and wishing you could make more sense of the numbers? Have you reviewed sales or operations reports, wondering if there’s a better way to anticipate your customers’ needs? Perhaps you’ve even thought to yourself: There’s got to be more to these figures than what I’m seeing!Data Mining can help, and you don’t need a Ph.D. in Computer Science to do it. You can forecast staffing levels, predict demand for inventory, even sift through millions of lines of customer emails looking for common themes—all using data mining.

It’s easier than you might think.In Data Mining for the Masses, professor Matt North—a former risk analyst and database developer for eBay.com—uses simple examples, clear explanations and free, powerful, easy-to-use software to teach you the basics of data mining- techniques that can help you answer some of your toughest business questions.



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