Restaurant Success the Numbers, Second Edition: A Money-Guys Guide to Opening the Next New Hot Spot by Roger Fields

ISBN: 9781607745587

Published:

Paperback

320 pages


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Restaurant Success  by  the Numbers, Second Edition: A Money-Guys Guide to Opening the Next New Hot Spot by Roger Fields

Restaurant Success by the Numbers, Second Edition: A Money-Guys Guide to Opening the Next New Hot Spot by Roger Fields
| Paperback | PDF, EPUB, FB2, DjVu, audiobook, mp3, RTF | 320 pages | ISBN: 9781607745587 | 8.77 Mb

This one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond.Ninety percent of all restaurants fail, and those that succeed happened upon thatMoreThis one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond.Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right?

Wrong! A man of many hats—money-guy, restaurant owner, and restaurant consultant—Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author’s own), this comprehensive how-to walks readers through the logistics of opening a restaurant: concept, location, menu, ambiance, staff, and, most important, profit. Updated to address current trends such as food trucks and to tackle online opportunities (and pitfalls!) including Groupon, Yelp, and Twitter, Restaurant Success by the Numbers remains a critical resource for navigating the food industry.

Opening a restaurant isn’t easy, but this realistic dreamer’s guide helps set the table for lasting success.



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